Comic Relief Partnership Terms & Conditions
Our partnership with Comic Relief
Nourish the Nation is our long-term community programme, working with our long-standing partner Comic Relief*, with the objective to fund initiatives designed to tackle food insecurity across the UK and help ensure communities have improved access to balanced, nutritional, and sustainable food sources now and in the future. Between 2nd November and 31st December 2025 we are running a campaign with Comic Relief to donate over 5 million meals to help families experiencing food poverty.
How can customers support our campaign this Christmas:
- Purchasing eligible products in Sainsbury’s supermarkets and online
- Between 2nd November and 31st December 2024, Sainsbury's is donating £1 million to Comic Relief* from the sales of our BFG Christmas range and Christmas products marked with a Comic Relief logo. The eligible products include:
Sku Number | Sku Name |
146924505 | BFG xmas card 2pk |
146924775 | BFG Roll Wrap – |
8243763 | HMK Roald Dahl BFG Jumbly Christmas (single card) |
8233331 | BFG Mini Chocolate Chip Cookies Book Tin |
8232941 | Frobscottle Vanilla Cupcake Kit |
8232945 | Snozzcumber Shortbread Biscuit Kit |
8228254 | BFG Frobscottle Bottles 130g |
8228258 | BFG Snozzcumber Sweets 130g |
8228256 | BFG Sweet Dreams 130g |
8228573 | BFG Frobscottle Bath Fizzer 150g |
8228568 | BFG Phizz Whizzing Bath Treats |
8232668 | The bfgbiscuit selection gift box - for dogs 300g |
8232666 | The bfg treats cracker - for cats 150g |
146732239 | BFG Socks |
146734824 | BFG Ears Headband |
146734664 | BFG Present Sack |
146734533 | BFG Tote Bag |
146734242 | BFG Glass Mug |
146734058 | BFG Ceramic Mug |
146734138 | BFG Plastic Cup with Straw |
146733071 | BFG Magnetic Bookmark |
146732888 | BFG Book Stickers |
146732415 | BFG Dream Journal |
146732247 | BFG Dream Jar |
146610602 | H225 oct seasonal showcase bfg unisex jersey pj |
146841873 | H225 oct seasonal showcase bfg womens jersey pj |
146841945 | H225 oct seasonal showcase bfg mens jersey pj |
146605791 | Aw25 nov character bfg sweat & flare set |
146605467 | Aw25 nov character bfg sweat |
146605686 | Aw25 nov character bfg aop sweat dress |
146775301dk | Aw25 nov character bfg ls top |
146606179 | Aw25 nov character bfg 3pk tees 1-10 yrs |
146613248 | Aw25 nov character bfg hooded sweat set 1-10 yrs |
146606291 | Aw25 nov character bfg sweat top 1-10 yrs |
146606048 | Aw25 nov character bfg graphic tee 1-10 yrs |
146788195 | Aw25 xmas bfg trad pj |
146788662 | Aw25 xmas bfg sweat set |
146687431 | Aw25 oct 2pk bfg cosy sock |
146575392 | H225 nov g10 xmas fnw wms cream check woven trad pj |
146562891 | H225 nov g10 xmas fnw unisex cream check woven trad pj |
146547455 | H225 nov g10 xmas fnw mens cream check woven trad pj |
SKU | Product name |
146256498 | 10pk Scandi Print Card Multipack |
146260201 | 20pk Christmas Animals Card Multipack |
146262898 | 10pk Merry And Bright Card Multipack |
146263188 | 10pk Christmas Dogs Card Multipack |
146263612 | 10pk Pies And Pudding Card Multipack |
146263727 | 10pk Christmas Foliage Card Multipack |
146263823 | 10pk Door And Postbox Card Multipack |
146263858 | 10pk Fun Santa Card Multipack |
146264199 | 10pk Nutcrackers Card Multipack |
146265546 | 24pk Wildlife Photographic Card Multipack |
146265642 | 10pk Robin And Foliage Card Multipack |
146265829 | 10pk Gingerbread House Card Multipack |
146266696 | 10pk Christmas Text Card MultipacK |
146269344 | 20pk Woodland Scene Card Multipack |
146270054 | 20pk Winter Scene Card Multipack |
146270880 | 20pk Christmas In London Card Multipack |
146271321 | 20pk Trad Santa Card Multipack |
146271671 | 5pk Lux Christmas Wreath Card Multipack |
Argos
ARG CAT NO | JS Description |
7797842 | 10pk Door And Postbox Card Multipack |
7683042 | 24pk Wildlife Photographic Card Multipack |
7679805 | 10pk Gingerbread House Card Multipack |
7788040 | 20pk Woodland Scene Card Multipack |
7739192 | 20pk Winter Scene Card Multipack |
7707076 | 20pk Christmas In London Card Multipack |
- Between 1st December and 31st December, every penny from the sales of our classic by Sainsbury's deep filled mince pies x6 pack and by Sainsbury's Free From mince pies will be donated to Comic Relief, up to a value of £2.3 million.
SKU | Product name |
111652 | by Sainsbury's Deep Filled Mince Pies x 6 |
7171312 | by Sainsbury's FreeFrom Mince Pies x 4 230g |
- Donating money to Comic Relief in Sainsbury’s stores or on Sainsbury’s groceries online.
Between 17th November and 24th December 2025 customers can add £2, £5, or £10 Comic Relief donations to their basket on manned checkouts, self-service checkouts, and £2 or £10 via SmartShop by scanning the participating barcodes in store. Customers can also add these donation amounts on their groceries online delivery.
- Donating Nectar points to Comic Relief. Customers can also donate their Nectar points to Comic Relief through the Nectar app or website. There is a minimum donation amount of 200 Nectar points which equals a donation of £1. You may donate up to a maximum of 1 million Nectar points per donation via any of the available point denominations (200, 500, 1000, 2000 and 4000 points). For terms and conditions please click here
Where will the donations go?
- All financial donations (across Sainsbury’s, Argos and Nectar) will be distributed to Comic Relief. Comic Relief is the operating name of Charity Projects, a registered charity in England and Wales (326568) and Scotland (SC039730).
- Sainsbury's and Comic Relief have been partners for 26 years, raising over £180 million to support people in the UK and around the world. Nourish the Nation is Sainsbury’s programme which aims to tackle food poverty.
- All contributions from our Christmas campaign will go to Comic Relief via our Nourish the Nation programme to help donate over 5 million meals to help families experiencing food poverty.
- Sainsbury’s has donated £1,000,500 to FareShare to provide food to FareShare’s member charities and community groups, and their service users between the winter months of November 2025 – February 2026. FareShare will deliver this food at a projected cost of 20p per meal, via their food distribution network which operates across the UK and reaches 8000+ community groups weekly. This means that the £1,000,5000 of core funding that Sainsbury’s has committed to donate this Christmas will equate to 5 million meals in total.
- Between 2nd November and 31st December the money raised through customer donations will support brilliant organisations, like FareShare, who will use the donations to provide food to people experiencing poverty in communities across the UK.
- £2 could pay for 10 meals for a family experiencing food insecurity this winter
- £10 could pay for 50 meals to help families struggling to make ends meet this winter
- £25 could pay for 125 meals
Local charity partners
In addition to Sainsbury's support to Comic Relief, Sainsbury’s is also working in partnership with other local charity partners, who are seeing increasing pressure to help feed families facing food poverty up and down the country. Sainsbury’s is helping to redistribute all donated food items in stores to each store's local charity partners. These partners range from food banks to community kitchens to homeless charities. For information on our local charity partners please click here.
Important information
.
Did this answer your question?
Still couldn’t find an answer?
Get more from Sainsbury's
The team will review your complaint and aim to be in touch within 3 days, but please bear in mind that over a weekend or bank holiday it may take longer to respond.
Contacting us about a refund?
You'll need to give us a call on 0800 328 1700 if you ordered online. If purchased in store, please call 0800 63 62 62 or speak with a colleague next time you're in store.
- denotes a required field




